Date: 7/17/26 7:27 am
From: Michael Ferrara <00000fca8e4de7ff-dmarc-request...>
Subject: Re: Facebook page
Hi Sandy,

Arkansas Audubon Society has a new Publicity Director, with ideas on how to boost engagement on our pages. While the posts are kind of silly, most posts contain short informative captions, which tend to do better on social media platforms compared to the longer style posts I put together while in the position.

Our goal is to transition this improved engagement to try to increase membership.

Michael Ferrara


________________________________
From: The Birds of Arkansas Discussion List <ARBIRD-L...> on behalf of Sandy Berger <sndbrgr...>
Sent: Friday, July 17, 2026 7:07:16 AM
To: <ARBIRD-L...> <ARBIRD-L...>
Subject: Facebook page

I’m not meaning to be mean but what is going on with the AAS Facebook page? Almost every post is some silly meme. Isn’t there any original content available? Any educational info?

Thank you.

Sandy Berger

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